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About the Institute of Sales & Marketing Management

The Institute of Sales & Marketing Management (ISMM) is the UK's only professional body for salespeople. Founded in 1966 to promote standards of excellence in sales and sales management and to enhance the status and profile of sales as a profession, the ISMM has been the authoritative voice of selling and the custodian of sales standards, ethics and best practice for over 35 years.

The ISMM is also responsible for establishing benchmarks of professionalism in sales and is the only membership body accredited by the Qualifications & Curriculum Authority (QCA) to award nationally-recognised qualifications in selling and sales management.

The value the ISMM adds to the High Performer Research

The ISMM are experts in sales and as such can help us to ensure that the research tackles the current problems within the sales community. Secondly, the ISMM can help us to design solutions based on the research findings to generate improvements in sales. And lastly, the ISMM can help to publicise and promote the research to sales people.

Next Steps

If you are interested in joining the research then please contact Carol Pillinger at the ISMM on 01727 812500 or James Thornhill at the Thornhill Consultancy on 01159 568494.

Click on the logo to visit the ISMM’s website.

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